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The b° future festival is a globally unique combination of a professional conference and a public event. It brings together innovative media professionals from around the world and an engaged local audience. Set in the historic heart of Bonn, it addresses questions that are fundamental to our shared future:

How can journalism, in times of war and climate crisis, connect with people in a way that makes them feel seen and well-informed, while reducing the space for hate, misinformation and polarization?
What funding options exist so that journalism serves the public good while providing journalists with fair and sustainable working conditions? 
How can new technologies be used in journalism to create added value for audiences? 
What role can journalism play in fostering public dialogue, and how can it become as diverse and multi-perspective as our societies already are?

Become a sponsor of the b° future festival 2025

We are a journalism festival with a purpose: putting people at the center of everything we do. That’s why our festival is a unique blend of a public event and a professional conference. High-profile guests from around the world gather at Europe’s festival for journalism and constructive dialogue in the heart of Bonn to explore ways to foster more constructive, conversation-driven and solutions-oriented reporting. At the same time, we make journalism accessible to everyone in downtown Bonn by offering free admission for people of all ages. The b° future festival makes a vital contribution to society by promoting dialogue, media literacy and trust in journalism. 

As a sponsor of the b° future festival, you align your organization with values like democracy, diversity and dialogue. You demonstrate a commitment to a livable future and take a stand against hate, extremism and disinformation.

Join us!

Digital

Showcase your organization on our website, in newsletters and on social media.

On-site

Host your own session—be it a panel discussion, talk, workshop or live podcast. You’ll enrich our festival, and we’ll make sure your work shines.

Engaged

Invite your employees and partners to experience the unique atmosphere of #bff25: inspiration at every corner, meaningful conversations and diverse perspectives.

Involved

Organize a side event tailored to specific audiences as part of the b° future festival. We’ll include it in the festival program and assist with its execution.

Diversity

Participation, diversity and inclusion are crucial for our democracy and forward-looking, perspective-rich journalism. These values are therefore also at the heart of the b° future festival, which takes place in the international city of Bonn.

It is important to us that people of diverse backgrounds, ages, genders, skin colors, religions, mental and physical abilities, and sexual orientations feel comfortable at the festival. And we ensure that this diversity is visible at our events!

We had over 310 speakers at our festival
67 Prozent der Speaker waren weiblich, 29 Prozent waren männlich und 3 Prozent divers
KKNR
Personen aus mehr als 27 Ländern von allen Kontinenten haben am Festival teilgenommen
KKNR

Sponsors and partners

Die b° future Farben mit der Aufschrift: b° optimistic b° future

You can find more information about our existing sponsors and partners here.

View partners

The festival gave us the opportunity to celebrate the people doing the hard and often lonely work to build the journalism and the societies we need.

Shirish Kulkarni, journalist, researcher and community organizer

Individual sponsorship packages

We are happy to create customized sponsorship packages for you, which may include:

  • Logo and ad placements (Digital, print, logo wall, merch)
  • Infrastructure partnerships (Providing spaces, equipment, or other support)
  • Content collaboration (Panels, workshops, or deep dives)
  • Festival stands (Available in various sizes for both the professional conference and Münsterplatz events)
  • Ticket packages (Reserved ticket contingents for your team)
  • Side events (Networking sessions, community meet-ups, and more)
  • Podcast (Sponsoring of b° future podcast through episode audio ad)

Contact

Do you have suggestions on what a collaboration could look like? Feel free to contact us at:

festival@bonn-institute.org