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René Benden, born in the Rhineland and largely socialized on sports fields, landed as a political editor at the Aachener Zeitung after graduating from high school and detours via the German Armed Forces and the University of Cologne. Driven by the question of how to make local content better, became local head of the Aachen media house. Today, as head of newsroom management, he is responsible for the company's digital content strategy.

René Benden

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Wie Data Science und User Needs den Journalismus besser machen - DRIVE Insights

Mit Johanna Heinz, Katja Fleischmann and René Benden

80 Prozent der Geschichten auf den Websites regionaler Verlage funktionieren nicht. 90 Prozent der veröffentlichten Plus-Artikel generieren kein Abo. Die DRIVE-Verlage stellen sich dieser Realität und arbeiten gemeinsam an Lösungen.